NEW Substrate Retrieval Diagnostics now live across 5 generative engines
Generative Engine Optimization

Get essential customer insights from generative search.

Get a complete understanding of how prospective customers discover your brand across ChatGPT, Perplexity, and Google AI. FoundByChat gives you the tools, verbatim query receipts, and retrieval diagnostics to grow your marketing ROI.

50+ daily verified queries 100% verbatim receipts Zero black-box scores
AI Recommendation Overview
Last 7 days · Daily verified
AI Citation Share
86% ↑ 14%
Monitored Engine
ChatGPT Search
Substrate Position
Rank #1 Ingested
"best payroll software for a 10-person startup"
ChatGPT (Bing Substrate)
best payroll software small business 2026 pricing gusto vs rippling 10 employees flat rate cost
Rank Substrate Ingestion URL Status Citation
50+
Questions tracked daily for your exact buyer persona
5
Major generative search engines continuously audited
7-day
Empirical rolling window to eliminate sampling noise
±1.8%
Published 95% Wilson confidence error bounds
0
Arbitrary composite scores — only verifiable receipts
Platform Benefits

See what’s in it for you.

Turn generative search from an opaque black box into your most transparent, high-converting organic acquisition channel.

Unlock customer-centric AI measurement.

Understand how prospective customers interact with AI answers across search and chat surfaces throughout their entire purchasing journey.

Get smarter retrieval insights to improve ROI.

Uncover exactly why generative engines recommend competitors. We inspect the underlying web substrates—Brave, Bing, and Google indexes—that feed every model.

Connect your insights to concrete results.

Stop guessing with synthetic visibility scores. Get verified line-item query receipts and prioritized technical index fixes that directly move the needle.

Make your data work for your whole team.

Empower growth teams, SEOs, and executive leadership with automated weekly digests, real-time citation loss alerts, and client-ready agency reports.

“FoundByChat allows us to look at our visibility across platforms—ChatGPT, Perplexity, and Google AI Overviews—to understand our full customer journey. We identified three missing index sources and increased our AI recommendation rate by 42% in four weeks.”

Sara Swaney, Director of Organic Strategy, Highline Digital
How It Works

Dive into the details.

Get a reliable generative search measurement foundation with built-in daily query verification, automated retrieval diagnostics, and cross-engine attribution.

When a buyer asks ChatGPT or Perplexity for a software or vendor recommendation, the model performs background search queries against underlying web indexes (Brave, Bing, or Google), pulls the top-ranked pages, and feeds them into its context window. If your page isn't in that top-10 retrieval cut, you do not exist in the answer.

Start your free baseline audit →
1

Daily Buyer Query Ingress

50 high-intent questions reflecting real buyer queries are dispatched every morning at 04:00 UTC.

2

Background Fanout Search Interception

We capture the precise web queries the AI engine sends to Brave, Bing, and Google to assemble its grounding context.

3

Top-10 Ingestion Boundary Audit

Every search result returned to the model is recorded with rank, HTTP status, and crawl reachability.

4

Verbatim Answer & Causal Diagnostic

The final synthesized answer is parsed verbatim for citations, winner mentions, and clear instructions on what to fix.

Engine Coverage

Designed to work across your AI search stack.

Comprehensive daily monitoring wherever your prospective customers ask AI for commercial recommendations.

ChatGPT Search

OpenAI's real-time web search capability, grounded primarily on Bing's search index and direct crawler ingestion.

Bing Index Substrate

Perplexity AI

Sonar Pro multi-query synthesis pulling citations from Perplexity's hybrid crawler and specialized web indexes.

Hybrid Real-Time Index

Google AI Overviews

Gemini-powered generative snapshots directly dominating high-intent Google desktop and mobile search queries.

Google Web Index

Claude & Agents

Anthropic models and autonomous agent frameworks grounded through Brave Search API and web ingestion pipelines.

Brave Search API
Enterprise Comparison

Why leading teams choose FoundByChat.

See how deterministic substrate measurement compares to legacy SEO tools and expensive black-box trackers.

Capability / Dimension FoundByChat Legacy SEO (Ahrefs/Semrush) Black-box GEO Tools
Background Fanout Capture
Captures the exact queries AI sent to search
✓ Full capture across all 5 engines ✗ None (keyword rank only) ✗ None (LLM consumer prompt only)
Substrate Index Inspection
Audits Brave, Bing, and Google top-10 ingestion
✓ Causal diagnostics with rank cutoffs ✗ Google SERP only ✗ None (treats model as black box)
Statistical Confidence Bounds
Published sample sizes and error intervals
✓ 95% Wilson intervals published daily ✗ Estimated search volume ✗ Proprietary 0–100 vanity score
Verbatim Answer Receipts
Exact text, cited sources, and competitor quotes
✓ 100% stored with timestamped proof ✗ No AI answers ✓ Stored (synthetic prompts)
Actionable Technical Fixes
Specific WAF, schema, and indexing corrections
✓ Prioritized checklist backed by substrate proof Generic SEO audits Vague "improve AI sentiment" tips
Pricing Transparency
Monthly plans vs enterprise lock-in
$0 free scan · $149/mo pro $129–$499/mo $1,500–$3,500/mo annual contract
Simple, Transparent Pricing

Start with a free baseline scan.

No annual commitments, no enterprise sales delays, and no credit card required to audit your brand.

Free Baseline Scan

Audit your brand's current visibility across 15 high-intent buyer queries.

$0 / one-time
  • 15 buyer queries tested
  • ChatGPT & Perplexity checks
  • Verbatim answer extracts
  • Immediate shareable executive report
Run free audit now

Agency & Enterprise

Multi-client workspace, white-label PDF reports, and API access for search agencies.

$499 / month
  • Up to 10 brand workspaces included
  • White-label client reporting portal
  • Client-ready PDF audit export
  • Full REST API access & webhooks
  • Dedicated onboarding strategist
Explore agency cohort
FAQ

Common questions about generative search.

Traditional SEO tools monitor static 10-blue-link SERPs on Google. But modern generative engines like ChatGPT, Perplexity, and Google AI Overviews do not simply present a list of links—they run background search fanouts across multiple search APIs (Brave, Bing), ingest the top few pages, and synthesize a single recommendation naming 1–3 brands. FoundByChat monitors the exact retrieval fanouts and verbatim answers, showing you why you won or lost recommendation share.
Because arbitrary 0–100 composite scores are black-box marketing theater. An algorithm telling you that your score moved from 64 to 71 tells you nothing about which queries were asked, which search engines fed the model, or why a competitor was cited instead of you. We publish true proportions: sample size (e.g., n=1,420 queries), verified citations, and published 95% Wilson confidence intervals.
Every morning at 04:00 UTC, our distributed collector executes your brand's query set across 5 answer engines using clean residential exit nodes. We record the complete HTTP trace: background fanout searches, ingested URLs, response latencies, and verbatim model answers with citation source anchors.
Yes. The Agency tier provides a complete white-label reporting suite with custom client subdomains, agency branding on PDF exports, and multi-tenant access control for team members and external stakeholders.

Get essential customer insights with FoundByChat.

Discover how ChatGPT, Perplexity, and Google AI answer questions about your brand in under three minutes.

Run your free baseline scan Explore agency solution